Play is an important part in the development of children’s social and personal skills.  Our team strongly believe in interactive play between parents and children. We believe that today, more than ever, kids need a safe, wholesome environment in which they can laugh, play and simply enjoy being kids.

At present we have 18 sites in the USA, 6 Australia and 4 in the UK. We plan to heavily invest and develop our UK market in 2010.

Our store openings team in most cases will go into play centre that are currently operating under owner/managers, we will guide, manage and train them and their employees to improve the customer experience. We will also develop their site to ensure maximum returns, this in many case may include a complete overhaul, redesign and rebrand.